Client | Speculative Project
Category | Illustration, Advertising
I received my first ever real lipstick as a gift from my sister on my 26th birthday and it was from MAC Cosmetics. MAC's branding is bold, editorial, and experimental. In line with this, this illustrated campaign focuses on diversity and an unflinching personal style. Flowers were used to bring out femininity while complementing three essential lipstick shade categories: Peachy nudes, classy Reds, chic purples. It doesn't give Pinterest-pretty, but rather fashion meets attitude.
M.A.C Heroine
M.A.C Heroine
M.A.C Ruby Woo
